Branding photography for small businesses - Gušt Beauty Boutique

When dear Nina invited me to help shape the visual identity of her charming little shop, I knew it would be a special project. Her small but cozy space offers the best of Croatian makers – handcrafted jewelry, natural cosmetics, uniquely designed t-shirts, makeup, and small household essentials. Every corner radiates warmth, creativity, and a love for local products. The shop is long and narrow, which posed a challenge for photography. To highlight its inviting atmosphere, I used additional lighting to make the images bright, airy, and visually appealing. I wanted each photo to convey the sense of comfort and charm that you feel the moment you step inside. This project included everything from portraits of Nina to detailed shots of her products, the shop’s ambiance, and events such as the opening and workshops. Each photo told a story of passion, love, and carefully selected pieces that bring joy to customers. Beyond professional photos for brochures and the website, I also worked with Nina on how she could take quality photos herself using just her phone. I shared tips on lighting, composition, and product placement to help her create engaging content for social media. Working with Nina is always a pleasure – her energy, enthusiasm, and love for Croatian products are contagious. I look forward to every new creative project we come up with and can't wait to see her shop continue to grow and inspire customers. If you want to tell your brand’s story through beautiful visuals, reach out – let’s create something special together.